Wednesday, June 10, 2026

Tribute to Mimmo Rotella at NEO Art & Culture Lab x VogelART

 

Two decades after his passing, Mimmo Rotella continues to stand as one of the most disruptive and influential voices in post-war European art. His practice—rooted in the transformation of urban advertising into layered visual poetry—still feels startlingly contemporary, especially in a world even more saturated with images than the one he first responded to.

After completing his studies at the Accademia di Belle Arti in Naples, Rotella moved to Rome in 1945, entering a period of rapid experimentation. But it was in 1953 that his practice shifted decisively. In what he later described as a moment of “Zen illumination,” he began to see torn advertising posters not as visual noise, but as raw artistic material.

That insight gave rise to his signature technique: décollage. Unlike collage, which builds up surfaces, décollage works by stripping them away. Rotella physically removed posters from city walls, then reworked them in the studio—tearing, scraping, and reassembling fragments before transferring them onto canvas, wood, or metal. The result was not just composition, but collision: layered histories of the city embedded in a single surface.


His approach quickly positioned him at the forefront of European avant-garde art. His work is now held in major collections including the Centre Pompidou and the Museum of Modern Art, and he exhibited widely across international platforms, including the Venice Biennale in 1964. In 1960, Rotella joined the radical movement Nouveau Réalisme alongside artists such as Yves Klein, Jean Tinguely, Arman, all united by a desire to rethink art through the material reality of contemporary life.


Now, Rotella’s legacy returns to the spotlight in “Mimmo Rotella & Friends”, a new exhibition at NEO Art & Culture Lab x VogelART in Nice, curated by internationally recognized artist Gregor Hildebrandt.

Rather than functioning as a conventional retrospective, the exhibition is structured as a cross-generational dialogue between Rotella and fourteen contemporary artists. Hildebrandt frames the show as a living conversation, where Rotella’s décollages act not as historical artifacts, but as active provocations that continue to generate new artistic responses.

Among the participating artists are major figures in contemporary art practice, including Barbara Kruger, Isa Genzken, John Baldessari, Katharina Grosse, JR, and Rosemarie Trockel, each engaging with themes of appropriation, image culture, and visual memory.

At the heart of the exhibition remain Rotella’s iconic décollages—fragmented urban surfaces that carry the residue of advertising, politics, and everyday visual overload. Surrounding them, contemporary works expand the dialogue into new material and conceptual territories, transforming the exhibition into a multi-voiced reflection on how images accumulate meaning over time.

Organized in close collaboration with the Rotella family, the project also resonates strongly in Nice—a city closely tied to the artist’s cultural memory and Mediterranean context.

Exhibition Details

Mimmo Rotella & Friends

  • Vernissage: June 23, 2026, 6 pm – 10 pm

  • Exhibition dates: June 23 – July 12, 2026

  • Opening hours: Wednesday to Sunday, 2 pm – 7 pm

  • Closed: Mondays and Tuesdays

  • Admission: Free entry

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